Metaverse: Example of MVP Finding Market Fit

Our clients are often in the start-up phase of their business. They are focused on finding a market fit for their products and services. While Meta, AKA Facebook, is not a start-up, its focus on…

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Categorized as Start-Up

Death of a Co-Founder

Many start-ups have co-founders. The idea is that the co-founder can help with the daily tasks and add needed skills to the team. Co-founders can also help keep each other accountable. They can also create…

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Top 7 Characteristics of Start-ups

We have previously explained that a start-up is not just a new business. A “start-up” takes up the task of doing something new. A new business that is not a start-up follows traditional business models…

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What is a Start-up? (Explained)

You may think that starting a new business is a “start-up.” Or you may think that forming a new business entity means you have a “start-up.” You may think the focus is on the timing…

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About Venture Capital

Business takes money. Money is either earned or invested. With start-ups, the focus is on investments. Investments are made by those who have funds and a risk appetite for start-ups. This does not always mean…

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The 2 Phases for Building a Start-up

A “start-up” is a business that takes on a unique challenge. The challenge is usually a customer demand that has not yet been met. Customer demand is often hard to identify. Trial and error are…

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The Evolving Role of the Founder

We get a lot of questions about what company founders do–or are supposed to be doing. The founder of a start-up has to evolve with the business. The role changes. And it changes a lot.…

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About Taking Funds from Angel Investors

Angel investors come into a deal earlier than venture capital firms. Angel investments are much smaller than venture capital. They may be as little as $100,000 to start the business. Angel investors are often friends…

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Categorized as Funding